New Category – People / Nova Categoria – Pessoas

I’ve always felt that fashion was very similar to art and when I first started going through street style photos I realized why I’ve always been so passionated about both of them: because those are -to me- the best ways of self expression. And seeing street style photos helped me realize how good some people are at expressing their personalities and how good they feel about themselves.

We all follow trends but many of us let those exact trends choose who we are. They take a bit of personality from us. Why do we let clothes own us? After speaking with lots of different people I got to the conclusion of that most of us let the clothes take the lead because we’re afraid of not getting approval. We’re afraid that other people will make fun of the way we’re dressed. Remember when berets first appeared? Well, I loved them (still do) and I bought one. The first time wearing it was…challenging. What about mixing red and pink? God forbid us to do that before it became a thing and started being acceptable.

Trends are just that. Trends. It’s the way we interpret them that makes each one of our outfits a unique statement. This new sub-category is an ode to self-expression and an attempt to show you true fashion icons and real fashion stories. Who are they? Certainly not people who dress to please. They’re people who dress what they want, follow the trends that they like and are not afraid to express themselves. Some are trendsetters, some are even characters.

Because every person has a story to tell and something you can learn from, a different and unique personality, this sub-category will be about People & their stories. Everything that helped and contributed to shape their style and also helped you shape yours. How we all were inspired by those people. I bet at this point you don’t see how… But just think about how many times Carrie Bradshaw indirectly gave you the courage to wear something you always wanted but never did. Or how Leandra Medine interpreted in her very own personal way a man repeller look that you wanted to try?

Dissecting The Look is all about giving you the inspiration you need to express yourself through fashion, art, even decor. So what better new category to create than this one, full of posts where you’ll be able not only to be inspired (if I’m doing it right) to keep creating or create your own personal style but also understand what or who contributed to shape it. I’d love to know your thoughts about this 🙂

Anna Dello Russo via


Leandra Medine via


Iris Apfel via Harper´s Bazaar


Olivia Palermo via Who What Wear